Privacy Policy

BimmerWorld Privacy Policy

Last Update: April 4, 2025 

At BimmerWorld, we respect and protect your privacy. Our site is a safe environment for anyone who visits. We are committed to providing you the best possible service and experience, while also protecting your privacy and personal information. We encourage you to review the Privacy Policy whenever you access the BimmerWorld website or otherwise interact with us to stay informed about our information practices and the choices available to you.  

This Privacy Policy discloses the privacy practices for BimmerWorld.com and applies to individuals who visit or interact with our website. This Privacy Policy applies solely to information collected by our web site and notifies you of the following:

• • The categories of personal information collected from you through this site, how information is collected, how it is used, and with whom it may be shared;
• • What choices are available to you regarding the collection and use of your data;
• • The security procedures in place to protect the integrity and security of information; and
• • How you can correct any inaccuracies in your personal information collected by our website and how you can request that we delete your information

We collect information only for the purposes described in this policy, and we collect only the minimum amount of data necessary to achieve these purposes. We will retain and store your data only as long as necessary to achieve these purposes, and we delete your data when we no longer have a need to retain it or upon your request to delete your information.  
 

Information Collection, Use, and Sharing 

When you visit our website, we collect information that you provide directly to us. For example, when you create an account on our website or place an order, you provide us with certain personal information, including your name and contact information. We also collect financial information when you complete a transaction on our website. We never collect demographic or biometric information about you.  

BimmerWorld is the sole owner of the information collected on this site, and we only have access to/collect personal information that you voluntarily provide to us. We will not sell, rent or share this information.

We will use your information to respond to you and to assist with any requests made. We will not share your information with any third party outside of our organization, other than as necessary to fulfill your request, (e.g. to ship an order) or for legal compliance (e.g. to comply with legal processes, to respond to legal claims, to prevent fraud, or to respond to a government demand)..

Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy. 
 

Orders & Registration 
Certain information will be required when placing an order. To buy from us, you must provide contact information (like name and shipping address) and financial information (like credit card number, expiration date, etc.). This information is used for billing purposes and to fill your orders. If we have trouble processing an order, we will use this information to contact you.

Cookies and Digital Advertising 
We use "cookies" on this site. A cookie is a piece of data stored on a site visitor's hard drive to help us improve your access to our site and identify repeat visitors to our site. For instance, when we use a cookie to identify you, you would not have to log in using a password more than once, thereby saving time while on our site. Cookies can also enable us to track and target your interests to enhance your experience on our site. Usage of a cookie is in no way linked to any personally identifiable information on our site. 

We may allow others to provide analytics services and serve advertisements on our behalf across the internet and in applications. These entities may use cookies, pixels, web beacons, device identifiers, and other technologies to collect information about your use of our website and other websites and applications, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in apps, links clicked, and conversion information. This information may be used by BimmerWorld and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our Services and other websites, and better understand your online activity. 

You can always opt out of targeted advertising by emailing us at [email protected].

JavaScript 
JavaScript is required to use our web site. JavaScript is one of the three essential technologies of the World Wide Web and is supported by all modern web browsers without plug-ins. It powers select effects during browsing as well as the functionality of our shopping cart.

Links 
This web site contains links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

Social Media 
Select social media features are integrated into BimmerWorld.com. Your use of such features is regulated by the privacy policies of each. 
 

Surveys & Contests 
From time-to-time our site requests information via surveys or contests. Participation in these surveys or contests is completely voluntary and you may choose whether or not to participate and therefore disclose this information. Information requested may include contact information (such as name and shipping address), and demographic information (such as zip code, car model, market segment, etc.) Contact information will be used to notify the winners and award prizes. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site. 

SMS / Text Messaging Terms & Conditions 
By opting into SMS messages, you agree to receive recurring automated marketing and informational text messages from BimmerWorld for BimmerWorld. Automated messages may be sent using an automatic telephone dialing system to the mobile telephone number you provided when signing up or any other number that you designate. You may opt-out at any time by texting “STOP”, following which you will receive a confirmation that you have unsubscribed, in line with A2P requirements. 

Message frequency varies, and additional mobile messages may be sent periodically based on your interaction with BimmerWorld. BimmerWorld reserves the right to alter the frequency of messages sent at any time to increase or decrease the total number of sent messages. BimmerWorld also reserves the right to change the phone number or short code where messages are sent. 

We use personal data primarily for user account management, service improvement, and relevant communication (offers, updates), in compliance with A2P guidelines. We ensure the security of personal information received through SMS/MMS, protecting it against unauthorized access or misuse, in accordance with A2P standards. In compliance with A2P regulations, we do not solicit personal information via SMS/MMS from individuals under the age of 18. Our messaging is in strict compliance with telecommunications and data privacy laws, and we regularly update our practices to maintain A2P compliance. For questions, please contact us at [email protected]. 

Message and data rates may apply. If you have any questions about your text plan or data plan, it is best to contact your wireless provider. Your wireless provider is not liable for delayed or undelivered messages. Carriers are not liable for delayed or undelivered messages. 

Your consent to receive marketing messages is not a condition of purchase. 

You can cancel any time by texting "STOP". After you send the SMS message "STOP", we will send you a message to confirm that you have been unsubscribed and no more messages will be sent. If you would like to receive messages from BimmerWorld again, just sign up as you did the first time and BimmerWorld will start sending messages to you again. 
 

YOUR RIGHTS REGARDING YOUR INFORMATION

A. General Rights. 

Providing Personal Information Is Your Choice. You can browse our website without providing any personal information, other than browsing data (which we will not attempt to link to any other personal information). However, if you choose to use our platforms to engage with us or use our products, you will be required to provide us with the necessary information for orders and other activity. If you do not want to provide us with any information, you should not use our website to place orders or otherwise engage with our products and services. 

Your Right to Opt Out of Certain Communications. You can always opt out of receiving promotional communications by selecting the “unsubscribe” link included in any email communications or texting “stop” in response to text/SMS messaging.  

How to Update and Change Your Information. You can contact us at any time at [email protected] to request that we make any edits to your personal information previously submitted while using our website. 

How to Request Deletion of Your Information. We have standard retention practices with respect to the personal data we collect, and your personal information will be retained and used as described for so long as you have an active account with BimmerWorld. If you would like to request any earlier removal of your personal information, you can also contact us at [email protected]. 


B. Specific Rights

Depending on the state in which you reside, you may have certain privacy rights regarding your personal data. For all U.S. citizens, your privacy rights may include (if applicable): 
 

• • Request access - to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and check that we are lawfully processing it. 
   
• • Request correction - of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us. 
   
• • Request erasure - of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with the law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons. In that case, we will inform you as such at the time of your request. 
   
• • Object to processing - of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights. 
   
• • Request restriction of processing - of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: 
   
• a. if you want us to establish the data's accuracy; 
• b. where our use of the data is unlawful but you do not want us to erase it; 
• c. where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or
• d. you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it. 
  
   
• • Request the transfer - of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, portable, machine-readable format.  
   
• • Opt-out of the processing - of your personal data for purposes of (1) targeted advertising; (2) the “sale” or “sharing” of your personal data (as that term is defined by applicable law); and (3) profiling in furtherance of decisions that produce legal or similarly significant effects concerning you. 
   
• • Withdraw consent at any time - where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent. 
   
• • Right to Non-Discrimination - You have the right not to be discriminated against for exercising any of your rights.
   

We will never discriminate against a consumer for exercising any of these rights. Further, in addition to these exercisable rights, we will never make business decisions about a consumer based solely on automated processing of their data without human input.  

You may submit a request to exercise any of these rights by emailing us at [email protected] or calling us at (877.639.9648 or 540.639.9648). 


Children’s Privacy

We do not intentionally collect any information or market to children under 13. 


Security

We take strict precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon or "https" at the beginning of the address of the web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information.

The computers/servers in which we store personally identifiable information are kept in a secure environment.

We also protect your data during financial transactions completed through our website by maintaining compliance with the Payment Card Industry Data Security Standard (PCI DSS) framework compliance. 
 

Updates

Our Privacy Policy may change from time to time and all updates will be posted on this page. You are welcome to contact us at any time regarding issues with this Policy. By using this site you consent to our Privacy Policy.